CP PLUS, an Indian security and surveillance manufacturer, has appointed actor Ranveer Singh as its new brand ambassador. The partnership aims to promote the company’s domestically manufactured security technologies and increase the adoption of intelligent security systems across the country.
The demand for connected security solutions has grown alongside the modernization of Indian infrastructure. In response to this market shift, CP PLUS has aligned its operations with the Government of India’s ‘Make in India’ and ‘Atmanirbhar Bharat’ initiatives.
The company operates a major integrated manufacturing facility for video security products in Kadapa, Andhra Pradesh, and maintains a broad portfolio of STQC-certified solutions.
Through its association with Singh, CP PLUS intends to expand the reach and accessibility of its products. Company representatives stated that the actor’s widespread public appeal will help communicate their message of utilizing smart, domestically produced security systems to a broader consumer base.
The collaboration is designed to encourage individuals, commercial businesses, and public institutions to implement modern surveillance technologies to improve overall safety.
Currently, CP PLUS supplies security infrastructure for a variety of sectors, including residential properties, retail establishments, educational institutions, healthcare facilities, transportation networks, and government installations. By combining domestic manufacturing with an extensive national distribution network, the company provides video security solutions for millions of locations across India.
Talking about the association, Ranveer Singh said:
It’s exciting to partner with CP PLUS, a brand that has consistently set new benchmarks in India’s security industry. As technology becomes increasingly integral to creating safer homes, workplaces, and communities, CP PLUS is leading the way with innovations proudly built for India. I’m happy to be a part of a brand that is transforming the way India thinks about security.
Commenting on the partnership, Aditya Khemka, Managing Director, CP PLUS, said:
At CP PLUS, our journey has always been driven by the purpose to build a safer, smarter, and more secure India through innovation that people can trust. Today, technology is an essential part of everyday life and it is equally important to create greater awareness about the role intelligent security plays in protecting what matters most.