Indian smartphone market records 21% YoY increase, Samsung leads with 27.8% share: Report

The Indian smartphone market has registered an year over year increase of 21% however, quarter over quarter decline of 8%, as per latest report from Counterpoint Research.


As per the report smartphones contributed close to 37% of the overall shipments in Q1 2015. Samsung has taken the lead with 27.8% of market share followed by Micromax that had 15.3% of market share with smartphone shipments down 26% Q/Q. Moving on Intex, Lava and Lenovo came in third, fourth and fifth with 9.4%, 5.4% and 5.2% of market share respectively. Although Xiaomi smartphone shipments declined during the quarter the vendor managed to be among the leading 4G smartphone brands during the quarter, thanks to brisk sales of Mi Note 4G and Redmi 2 4G.

“There has been significant push by Indian government for “Make in India”, and it seems like almost every of the top 10 mobile phone player has expressed their intentions toward setting up a manufacturing plant in India. However, we believe the real “Make in India” developments are still a good 12-18 months away due to the lack of component suppliers’ ecosystem. Players like Samsung & Micromax which are already assembling phones in India are well positioned to take advantage of early moves to local manufacturing as compared to other players.”

said the Countersearch report.

The report said that India remains the third largest smartphone market in the world and during 1Q 2015 shipped almost twice as many smartphones as shipped in Japan.

Author: Sneha Bokil

Sneha Bokil is a tech enthusiast and is currently using OnePlus 3T but she still treasures her Nokia N70 (M). You can follow her on Twitter @snehabokil and on Google+