Flipkart is working on a new delivery model where the e-tailer may deliver products in about three hours, according to a new report from The Economic Times.
The homegrown e-commerce giant is gearing up to deliver products in mere three hours after the order. Flipkart could introduce this service in coming six months in selected 3-4 cities. The report said that the company is evaluating which products and cities it can start with even as it considers pricing for the service.
“We have to figure out the technology, pricing for these services. Such deliveries are necessity driven — say a thing a customer wants to gift or something he needs immediately. Flipkart has to offer a viable business model because it ( 3-4 hour delivery) will be expensive for the customer,”
Sujeet Kumar, head of WS Retail and ekart Logistics, told Economic Times.
Flipkart, Amazon and Snapdeal currently offers same-day delivery in big cities for a fee. in major cities but deliveries can take longer outside these areas. However, they delivered it free of cost by next day but only in the big cities. In 2013, Flipkart launched “In a day guarantee” while it launched same day guarantee in April 2014. Moving on in June it started scheduled delivery in selected cities. Flipkart secured $700 million funding last month.