Worldwide average monthly data usage by smartphone and tablet users will double over the next four years, according to research agency Juniper Research.
The report titled Mobile Data Offload & Onload: Wi-Fi, Small Cell & Network Strategies 2015-2019″ stated that data usage is expected to approaching 197,000 Petabytes by 2019 that is equivalent to over 10 billion Blu-ray movies. it estimates that only 41% of all mobile data traffic will be carried over cellular networks by the same year, with the rest being offloaded to Wi-Fi networks. The daily media consumption by mobile users will continue to rise, bolstered by the rise in 4G adoption and factors such as HD video usage.
“Certainly, video is forming an ever-greater proportion of network traffic. For example, Juniper Research anticipates that video traffic over smartphones will increase by nearly 8 times between 2014 and 2019”. Video currently accounts for around 60% of global IP traffic and, in some developed markets, this proportion is likely to exceed 70% in 2-3 years.
added research author Nitin Bhas.
The research observed that Wi-Fi has now become an integral part of operators’ network strategy. Wi-Fi is not just being used for data offload, but also to maintain call connection quality. The M2M traffic will significantly increase over the forecast period thanks to telematics and connected car infotainment systems.