Apple to have two phone launch events starting from 2020: Report


Every year since 2011, Apple has always launched its next generation of iPhone during a September or October event in that year. That may all change as now, JP Morgan analysts predict Apple might have two separate launches in 2021 with 4 phones launched instead of the current 3 model lineups.

The prediction is based on JP Mogan’s supply chain checks on Apple. They predict the release of two new iPhone models in the first half of 2021 followed by another two in the second half of 2021.

This will mark a change in the strategy of Apple that historically has been to have one iPhone event a year. The move is said to allow Apple to compete with other brands that already have 2 or more events a year, releasing phones throughout the year.

The prediction also states that iPhone’s in 2020 will come in 4 new models, suggesting two 6.7-inch, one 6.1-inch, and one 5.4-inch screen size models. The phones are also said to be 5G compatible with all models have OLED screens. The World-Facing 3-D special camera is also said to make an appearance on some models.

In the report, J.P. Morgan analyst Samik Chatterjee wrote:

The 2H20 lineup will include all OLED phones, with screen sizes of 5.4″ (one model), 6.1″ (two), and 6.7″ (one), broadening the screen size range from 5.8″ to 6.5″ in 2019. We expect the two higher end models (one 6.1″, one 6.7″) to include mmWave support, triple camera and World facing 3D sensing, while the lower-end models (one 6.1″, one 5.4″) will include support for only sub-6 GHz and dual camera (no World-facing 3D sensing).

Source