2K display, Snapdragon 801 CPU, $325 price tag: Meet the IUNI U3

OnePlus One’s ‘flagship killer’ status won’t stay for too long, it seems. Quite a few Chinese OEMs look keen on making phones that beat the OnePlus One, and IUNI is not just another one of those!


The Gionee sub-brand today announced its second phone ever, the IUNI U3. Succeeding the U2 is no mean feat, and from what we make, the U3 does it perfectly. It comes with cutting edge specs at a very nominal price point, something which is now starting to become the new stereotype for Chinese phones.



  • 5.5-inch 2560 x 1440p display
  • 2.5GHz quad-core Snapdragon 801 SoC
  • 3GB RAM
  • 32GB ROM, expandable
  • 13 mega-pixel f/2.0 rear camera
  • 4 megapixel ‘ultrapixel’ front camera
  • 3000mAh battery
  • Android v4.4
  • Dual SIM
  • LTE

Now here’s the most interesting part: the IUNI U3 will sell for a lucrative price of just 1999 CNY or $325 in China. Sales are slated to begin next month onwards, with the device to be offered in White, Green and Black colour variants.

Unlike the U2, the device is expected to get a proper English ROM, which means that international customers will be catered to as well.


Author: Yash Garg

A full time engineering student, Yash is a passionate technology enthusiast with a habit of giving free advice. Besides tech, various topics such as the game of cricket, food, music, and most importantly, motorbikes get him started without notice. You can connect with Yash via or follow him on .