Just a couple of days before Apple unveils the next-generation iPhone, T-Mobile announced a new “Bring Your Own iPhone” initiative including demo iPhone units in its stores, new apps, and enhanced staff training to help iPhone owners get up and running on. T-Mobile is only one of the four major U.S. carriers that does not officially offer the iPhone for sale.
iPhone users on T-Mobile USA have been limited to the carrier’s 2G network due to differences in frequencies between the iPhone and T-Mobile’s 3G network. However, the carrier has been working to update its spectrum to bring advanced 4G HSPA+ speeds to the iPhone and other devices. T-Mobile also touts the increased speed iPhone users will see on their network versus AT&T.
The carrier is also advertising a significant savings for customers switching from AT&T. T-Mobile advertises a $69.99/month Unlimited Talk, Text and Data plan, which is $50 cheaper than a plan from AT&T offering unlimited talk and text and 5 GB of data.