Mivi has officially announced its smartphone debut in India with the MIVI One 5G, marking the homegrown audio brand’s strategic expansion into the mobile handset market.
Key Specifications and Hardware
- Performance: The smartphone is powered by an octa-core Qualcomm Snapdragon 5G platform built on a 4nm process, utilizing a CPU cluster configuration of 2x Cortex-A78 performance cores and 6x Cortex-A55 efficiency cores paired with a Qualcomm Adreno GPU.
- Memory & Storage: It arrives with a standard 128GB of internal storage across all variants, paired with 4GB, 6GB, or 8GB RAM configurations. Storage expansion is supported via a hybrid SIM slot (SIM + SIM or SIM + microSD).
- Display: Features a 6.75-inch screen with an HD+ resolution and a smooth 120Hz refresh rate, designed with a waterdrop-style notch housing the front camera.
- Software: Ships with a clean “Pure Android 16” operating system out of the box in direct collaboration with Google.
- Cameras:
- Rear: A dual camera setup headlined by a 50MP Samsung ISOCELL sensor with an f/1.8 aperture, phase detection autofocus (PDAF), and 1.28μm 4-in-1 pixel binning.
- Front: An 8MP wide selfie camera.
- Battery & Charging: Houses a large 6,000mAh battery packed within a 9.15mm chassis. A fast charger is included in the retail box.
- Audio: Equipped with Mivi’s proprietary “Super Call” powered by a Neural Voice Engine for background noise isolation.
Design and Color Palette
The Mivi One 5G sports flat edge rails with rounded corners and a raised squircle dual-camera island. It is introduced in multiple finishes, including:
- Green
- Dark Blue
- Blue
- Burgundy
- Pink
MIVI One 5G specifications
- 6.75-inch (1600 × 720 pixels) HD+ LCD screen with 120Hz refresh rate, up to 1250 nits HBM brightness
- Octa Core Snapdragon 4 Gen 2 4nm Mobile Platform (2.2 GHz x 2 A78-based +2GHz x 6 A55-based Kryo CPUs) with Adreno 613 GPU
- 4GB / 6GB / 8GB LPDDR4x RAM, 128GB (UFS 2,2) storage, expandable memory with microSD
- Hybrid Dual SIM (nano + nano / microSD)
- Android 16
- 50MP rear camera with f/1.8 aperture, LED flash
- 8MP front-facing camera with f/2.0 aperture
- Side-mounted fingerprint sensor
- Dimensions: 168.2x 9.15mm; Weight: 219g
- 5G SA/NSA, Dual 4G VoLTE, Wi-Fi 802.11 ac (2.4GHz + 5GHz), Bluetooth 5.1, GPS/ GLONASS/ Beidou, USB Type-C
- 600mAh battery with 18W fast charging
Pricing, and Availability
The Mivi One 5G is priced at Rs. 12,999 for the 4GB + 128GB variant, Rs. 14,999 for the 6GB + 128GB variant and the 8GB + 128GB variant costs Rs. 16,499.
The device will be sold exclusively via Flipkart as part of its “Flipkart Unique” lineup, with sales commencing during the Big Billion Days on October 8 at 12:00 AM.
Launch Offers
Buyers can avail of an extra Rs. 1,000 off on select bank credit/debit cards (Axis Bank, HDFC Bank, ICICI Bank, SBI Card) or via UPI transactions, or an additional Rs. 1,000 exchange bonus.
Service and After-Sales Infrastructure
Mivi has established a dedicated support program ahead of the rollout:
- Over 500 authorized service centres across India.
- Complimentary pickup and drop support covering more than 19,000 PIN codes.