Noise today announced its 2025 Year-End Wellness Report, highlighting how wellness habits in India have evolved over the year. In 2025, wellness in India is moving beyond short-term fitness trends toward preventive and habit-driven living.
Eight in ten Indians now consider wellness a long-term investment, while preventive healthcare is growing at an 18% CAGR. Practices such as yoga, mindfulness, and AI-driven personalization indicate a shift from burnout toward balance, with a focus on understanding the body rather than pushing it blindly.
Noise 2025 Wellness Report: Key Insights
- Morning Activity: Indians recorded 21% more steps in the morning, highlighting early-day discipline.
- Weekend Recovery: Steps and calories dropped by 40% on weekends, reflecting intentional rest.
- Outdoor vs Indoor Workouts: 90% of users preferred outdoor workouts. In Delhi, indoor activity was favored due to air quality concerns.
- Preferred Fitness Activities: Running remains popular, with 2 out of 5 Indians choosing it as their primary activity. In Delhi, 1 in 7 residents focused on weightlifting.
- Sleep Patterns: 37% of Indians are night owls, remaining active past midnight, compared to 13% in the UK.
Notable Statistics
In 2025, Indians collectively walked 99 trillion steps, enough to travel to the Moon and back 85 times. Residents of Andaman logged 40% more steps than those in Tripura, reflecting regional variations in activity levels.
Outlook
The trends observed through aggregated and anonymized NoiseFit app data show a cultural shift in India toward integrating movement, sleep, mental well-being, and recovery into daily life. Technology is supporting awareness and sustained behavior change. The patterns from 2025 suggest continued focus on informed, resilient, and longevity-centered wellness in 2026.
Reflecting on this evolution, Amit Khatri, Co-founder of Noise, said,
Wearables have quietly become part of everyday life and the use-cases are expanding in every corner of urban India. We are witnessing a wellness paradigm shift. From Bangalore’s power users to Pune’s balance-seekers to Hyderabad’s professionals integrating health with productivity, consumer health habits in India point to a clear shift towards preventive healthcare through wearables. From prioritizing rest over the weekend, to nearly 90% of users preferring outdoor movement, and millions actively tracking recovery, the focus is no longer on aesthetics alone. Instead, Indians are investing in long-term wellbeing and longevity — and that’s the India we see emerging.