FUJIFILM has introduced the instax mini 41 analog instant camera in India. The company uses the tagline “develop your style” to highlight its aim for users to carry the mini 41 as a fashion accessory.
The camera pairs a vintage-inspired style with updated functions, featuring a black and dark silver exterior highlighted by orange accents. The bottom part is textured to offer a secure, comfortable hold.
The Automatic Light Adjustment feature detects surrounding light when the shutter button is pressed, adjusting shutter speed and flash output for well-balanced photos. This allows the camera to deliver clear shots across various settings — whether outdoors in bright sunlight, indoors under low light, or when taking close-ups and selfies.
By rotating the lens once, users can activate Close-up Mode, which makes it easy to capture close-up shots and selfies. The camera also adjusts the viewfinder’s field of view to align with the print area, reducing parallax errors in close-ups. A Selfie Mirror next to the lens helps users frame their selfies before capturing the shot.
The instax mini 41 works with the instax UP! App, allowing users to digitally store their instant photos and share them easily with friends.
Quick specifications: FUJIFILM instax mini 41™
Pricing and Availability
The instax mini 41 is priced at Rs. 13,999 and is available for purchase starting today on the official instax India website and major e-commerce platforms. However, it is available for a limited time at Rs. 10,499 on Amazon.in.
Speaking about the launch of the new instax, Mr. Koji Wada, Managing Director of FUJIFILM India, said:
At FUJIFILM India, we are dedicated to offering innovative products and solutions that reflect our Group purpose of ‘Giving Our World More Smiles.’ By combining diverse ideas, distinctive strengths, and exceptional people, we strive to create offerings that bring happiness and smiles to people everywhere.
The new instax mini 41™ captures the essence of instant photography — merging classic style with effortless usability. As India’s passion for visual storytelling continues to grow, we hope to inspire the next generation to ‘develop their style’ and create memories that last a lifetime.
Mr. Arun Babu, Associate Director & Head of Digital Camera, instax™ & Optical Devices Business, FUJIFILM India, added:
The instax mini 41 redefines simplicity with style — becoming an everyday companion for those who love capturing life in the moment. Designed to combine iconic looks with user-friendly features like Close-up Mode and Automatic Light Adjustment, it delivers a smooth instant photography experience. ‘Develop your style’ is more than just a tagline — it’s an open invitation to express yourself, your way. We’re excited to see how India’s new-generation creators make the mini 41 a colorful part of their everyday life.