Reliance Communications (RCOM) and Google has entered into a two-year deal to market the Android mobile operating system and Google Mobile Services in order to promote the usage of Android devices in India. Reliance becomes the first telecom operator in the country to collaborate with Google. They offer 1GB of free 3G data usage for one month to all Android device users in India.
This free data is available for both new and existing prepaid and postpaid customers that is valid in all the 3G circles of RCOM. This is valid starting from 15th April, 2012 to 15th June, 2012 and the free 3G data would be activated within 72 hours of customer making a voice call using the device. They will also receive a confirmation SMS.
They have also launched a new Android BLUE BOT advertisement campaign that showcases the Green Android BOT changing its colour to become the Reliance BLUE BOT symbolizing the partnership as Be Blue, it’s Simply Better.
Reliance also plans to introduce expert customer care, carrier billing, exclusive apps and content in addition to the dedicated Android experience zone at Reliance retail outlets across the country.