HUTCH, the cellular service provider, has flagged off the first in the series of three `Mobile Hutch Shops’ here on Monday.
Addressing a press conference after launching the mobile shop, Mr Samuel Selvakumar, Operations Director of Hutchison Essar South, said customers would get access to all the Hutch services, available at the regular shops, at the mobile units.
Based in Hyderabad, Vijayawada and Visakhapatnam, the three vans would reach 150 towns covering a length of 100-200 km and two towns a day.
Customers in the respective areas would get an SMS, giving details of the scheduled arrival and stay of the van.
The company believed that the service provided the customers with flexibility to access the Hutch services.
These vans would have pre-determined geographical areas and routes to cover.
These were equipped with Global Packet Radio Service to provide online connectivity to facilitate billing services.
Mr Hamir Bakshi, Chief Operating Officer (AP), said the company had a subscriber base of four lakh in Andhra Pradesh.
The total market size was about 28 lakh.
SOURCE:thehindubusinessline.com