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Vodafone ZooZoo makes you Laugh

on May 4, 2009 – 10:45 pm14 Comments

During the 1st IPL(Indian Premier League) season when Vodafone took over Hutch, they launched the Happy to Help series of advertisements which were very interesting and made you smile. Now Vodafone are at it again wth their ZooZoo advertisements.

ZooZoos are characters featured in the advertisements showing the various services provided by Vodafone. The characters were created by O&M for Vodafone. Explaining the idea behind the campaign, Rajiv Rao, executive creative director, O&M says, “We created a special world in which all the product stories get told. A world which is real yet different, strange yet simple, warm and lovable. All the specific product stories and services get told in this world of Zoozoos, making the messages more charming.”

They are wowing audiences, and ZooZoo merchandise, bags, keychains, T-shirts will be available soon. Fans on Facebook are rising by the day. “Day before it was 8,000, yesterday I am told there were 14,000 fans,” says Mr Harit Nagpal, Marketing & New Business Director, Vodafone Essar. It crossed 28,000 on Thursday.

The advertisements were shot in about 10 days. Even though ZooZoos look animated, they are actually people dressed in white. A dozen more ads are expected to come out during this IPL season.

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Sandeep a.k.a erazer007 is one of our budding writers at just 16 years of age. Hes such an inspiration for most of us. Apart from mobile phones, he enjoys F1 Racing and BBQ

  • http://www.shoutmeloud.com Harsh Agrawal

    I never though Zoozoos were real human being.. I love the desi concept of making advertisement.

  • http://www.fonearena.com Varun

    @Harsh

    Yes .. i too thought they were some computer generated characters.

    Oh My God they make me laugh like crazy.

    Which is ur fav zoozoo ad ?

  • siddik

    Its Really Amazing.I didnt even think of zoozoo as human.i thought its animation.great work by vodafone

  • Bharat Varia

    Yes, It’s very funny in informative. Even you understand
    thatn they are animated character, u are really impressed
    by thier style to present human being.

  • http://www.zoozoo.in ZooZoos

    Vodafone India has started their official facebook page which has already registered 70,000+ fans. Become a fan and express your feelings towards the lovable creatures.

    You also get to watch the new ads before they are aired during the IPL matches

    http://www.zoozoo.in

  • Tyronepa

    zoozoo are real human beings they are professional ballet dancers. They costume they are wearing is made of a new material which hides the body features of a human being!!!
    The images shot are then minimized to give the feeling a small world

  • bhupinder mehta

    great idea for company’s marketing point of view and cost cutting…

    superb..!!!!

  • Sanjay Kumar Suncoo

    Its human being really great suprise! Awesome creative ad, good work done by O&M team. Fully utilizing by Vodafone for their VAS, great idea. Love watching vodafone(hutch) ads becasue always come with innovate approach, and show different from other operator in thier ads too. Brilliant Zoozoo keep it up.

  • http://yahoo kajol

    it is nice addddddddd

  • http://www.telugu-muzik.blogspot.com me

    good one

  • http://www.youtube.com/vodafoneipl Glenn

    Enjoy the new zoozoo ad and get patriotic this Independence day with FREE patriotic callertunes from Vodafone

  • http://what-what.net shoaib

    I really love the zoozozozozozooooo they are so cute and cuddly lol,n most of all so innnocent

  • http://yahootips.com avinash

    we all love zoozoos they are funny.

  • syed imtiaz

    i am very much fan of zoozoo.. i like the way they laugh